Predictive Analytics

Overview

Predictive analytics solutions uncover relationships in unstructured & structured data and draw relevant inferences and insights to help decision makers. It helps companies harness big data in pricing products, marketing campaigning, identifying trends, forecasting demand, etc.

Our predictive analytics platform focuses on eCommerce & Financial organizations and can be easily integrated with your systems and can be hosted on premise or on cloud.

Service Offerings


Custom Acquisition

  • Customer Segmentation
  • Product Segmentation
  • Marketing Campaign Management

Customer Retention

  • 360 degree Customer View
  • Customer Loyalty Management
  • Credit Scoring
  • Pricing Analytics
  • Dynamic Pricing
  • Churn Prediction

Analytics

  • Demand Forecasting
  • Product Recommendations
  • Social Media Analytics
  • Sentiment Analysis

Solutions


Personalized Marketing

Drive personalized promotion campaigns based on customer behaviours

Recommended Engine

Identify products that sell in conjunction with each other to help cross sell/up sell

Pricing Analytics

Dynamically alter the prices of products based on current market demand

Success Stories

Customer acquisitions increased by 36% with 5 times more engagement, overall revenue increased by 34%

Leading eCommerce Company in India

Reduction in customer churn by 30% through timely personalized marketing interventions

Leading financial POS Platform provider in India